Smile 360 Dental Specialists Lagos
According to our open methodology, this clinic scored 65.6/100 for transparency, reputation, service accessibility, and digital visibility.
Overall rank: #8 of 19 ranked clinics · Last checked: 24 September 2026
65.6/100
Positions by Rating Profile
- Overall Transparency & Trust#865.6/100
- Best for Expats#1259.3/100
- Best for Dental Implants#1158/100
- Best for Emergency Dental Care#1359.8/100
- Best Price Transparency#844.6/100
- Best English-speaking Clinics#1363/100
- Best for Families / Children#1064.9/100
- Sleep Dentistry (GA / deep sedation)not ranked
General Anaesthesia & Deep Sedation
Whether the clinic documents treatment under general anaesthesia or deep / twilight sedation — "sleep dentistry", where the patient is asleep and unaware (does not feel, see, or hear the procedure). Ordinary conscious sedation, where the patient stays awake and responsive, does not count here. This is informational and does not affect the transparency score.
- ? General anaesthesia / deep sedation (sleep dentistry) — Not verified
Summary
Multi-doctor specialist practice in Ikoyi (also operating a Maitama, Abuja branch) publishing an in-house dentist roster and a preventive-to-orthodontic service list with a dedicated page per treatment.
Strengths
- Information Transparency: 20 of 20 points.
- Reputation & Reviews: 19.5 of 20 points.
- No red flags identified in public sources.
Weaknesses
- Price Transparency: 0 of 15 verifiable points (missing: prices or price ranges published; cleaning price listed; filling price listed; crown price listed; implant price listed; consultation price listed; x-ray / imaging price listed)
- Communication & Service: 3.5 of 8.5 verifiable points (missing: whatsApp / LINE available; pre-visit consultation possible; convenient opening hours)
Score Breakdown
Every criterion below is scored from public sources. ✓ verified yes · ✗ verified no / not found · ◐ partial · ? unverified (scores 0, not a negative finding).
Information Transparency
20 / 20
Whether basic facts about the clinic - its team, premises, services, and location - are publicly verifiable.
| ✓ | Has a working website [s1] | 4/4 |
| ✓ | Dentist names listed [s2] | 3/3 |
| ✓ | Dentist specializations listed Only the CEO, Dr. Amy Traore Shumbusho, carries a stated specialization (orthodontist); the other three listed dentists have none given. [s2] | 2/2 |
| ✓ | Real clinic photos Google listing photo strip shows the clinic's own reception desk [smile-360-dental-specialists-lagos-deepen] | 2/2 |
| ✓ | Service list published [s1] | 3/3 |
| ✓ | Clear contact details [s3] | 2/2 |
| ✓ | English website version [s1] | 2/2 |
| ✓ | Address and map published [s3] | 2/2 |
Price Transparency
0 / 15
Whether patients can estimate costs before visiting. Published price ranges count; exact prices are not required.
| ✗ | Prices or price ranges published Services page describes treatments; no figures or ranges shown anywhere on-site. [s1] | 0/3 |
| ✗ | Cleaning price listed Shared company site carries no price figures on any service page in either language version [smile-360-dental-specialists-lagos-deepen-2] | 0/2 |
| ✗ | Filling price listed No price figures on any service page [smile-360-dental-specialists-lagos-deepen-3] | 0/2 |
| ✗ | Crown price listed No price figures on any service page [smile-360-dental-specialists-lagos-deepen-3] | 0/2 |
| ✗ | Implant price listed No price figures on any service page [smile-360-dental-specialists-lagos-deepen-4] | 0/2 |
| ✗ | Consultation price listed No price figures on the contact page [s3] | 0/2 |
| ✗ | X-ray / imaging price listed No price figures on any service page [smile-360-dental-specialists-lagos-deepen-5] | 0/2 |
Reputation & Reviews
19.5 / 20
Public review signals. The Google rating is adjusted with a Bayesian prior (rating 4.0, weight 25) so a 5.0 from a handful of reviews does not outrank a 4.8 from hundreds.
| ✓ | Google rating (Bayesian-adjusted) Star histogram read live on 2026-09-05: 1933 five-star, 208 four-star, 17 three-star, 6 two-star, 17 one-star. The buckets sum to 2181, matching the 2181 in the place-page header exactly, and the weighted mean 4.850 reproduces the published 4.8. [gmp1] | 6/6 |
| ✓ | Google review volume Read live on 2026-09-05 from the place-page header; the star histogram sums to the same figure. [gmp1] | 3/3 |
| ✓ | Review recency The newest review visible is 1 month old, which proves the within-3-months bucket and no better. Sample: the 3 reviews Google Maps renders on the place page, in Google's relevance order; a newest-first list was not available. [gmp1] | 3/3 |
| ✓ | Clinic responds to reviews The owner replies to reviews on Google: 5 of the 10 reviews read carry an owner reply, 1 of them to reviews from the last 12 months; the latest reply is dated 2026-10-05 (to a review of 2026-09-23). [smile-360-dental-specialists-lagos-deepen-12] | 2/2 |
| ✓ | No recurring complaints No repeated complaint theme appears in the visible sample. Sample: the 3 reviews Google Maps renders on the place page, in Google's relevance order; a newest-first list was not available. [gmp1] | 2/2 |
| ✓ | No suspicious review patterns Histogram shape, spread of wording and dates, and reviewer-account variety show no sign of manipulation. Sample: the 3 reviews Google Maps renders on the place page, in Google's relevance order; a newest-first list was not available. [gmp1] | 2/2 |
| ✓ | Active Facebook presence Page 'Smile360 Dental Specialists', 43K followers, recommended by 92% across 84 reviews, lists both Lagos and Abuja, links smile360ng.com. Most recent post 59 minutes before the check. [fbp1] | 1/1 |
| ✗ | TripAdvisor presence No TripAdvisor listing found; no TripAdvisor link on the clinic's own site [smile-360-dental-specialists-lagos-deepen-6] [smile-360-dental-specialists-lagos-deepen-7] | 0/0.5 |
| ✓ | Other review platforms Listed on BusinessList Nigeria as a verified business at 40A Cameron Road, Ikoyi, with the clinic's phone; no reviews there yet (checked 2026-10-02). [smile-360-dental-specialists-lagos-deepen-11] | 0.5/0.5 |
Medical Infrastructure
9 / 15
The range of publicly documented equipment and services. This measures documented availability, not clinical quality.
| ? | On-site X-ray | 0/2 |
| ? | CBCT (3D imaging) | 0/2 |
| ✓ | Implantology [s1] | 2/2 |
| ✓ | Orthodontics [s1] | 2/2 |
| ✓ | Oral surgery [s1] | 2/2 |
| ✓ | Pediatric dentistry Orthodontic care documented for children [smile-360-dental-specialists-lagos-deepen-8] | 1.5/1.5 |
| ✓ | Emergency care [s1] | 1.5/1.5 |
| ? | Works with international patients | 0/2 |
Communication & Service
3.5 / 10
How easy it is to contact the clinic, get answers, and book - especially for international patients.
| ✗ | WhatsApp / LINE available No wa.me/WhatsApp or LINE link in the raw HTML of the contact and main service pages [smile-360-dental-specialists-lagos-deepen-10] | 0/2 |
| ? | Response speed | 0/1.5 |
| ✓ | English spoken [s1] | 2.5/2.5 |
| ✗ | Pre-visit consultation possible Booking is by phone or a general contact message, not a service/time-selection widget [smile-360-dental-specialists-lagos-deepen-9] | 0/1.5 |
| ✓ | Clear service explanations [s1] | 1/1 |
| ✗ | Convenient opening hours Contact page states Mon-Fri 9:00-18:00 for bookings only; no evening/weekend hours published. [s3] | 0/1.5 |
AI & Search Visibility
7 / 10
Whether the clinic is discoverable when patients search - including via AI assistants. Checked with fixed queries: "best dentist Nigeria", "English speaking dentist Nigeria", "dental implants Nigeria", "emergency dentist Nigeria", "Nigeria dental clinic for expats".
| ✓ | Mentioned for: best dentist Nigeria Google first page for "best dentist Lagos" read in the browser on 2026-09-05 (method: browser SERP 2026-09-05, hl=en). The clinic appears in the organic results, local pack or AI overview. [bsq1] | 1/1 |
| ✓ | Mentioned for: English speaking dentist Nigeria Google first page for "English speaking dentist Lagos" read in the browser on 2026-09-05 (method: browser SERP 2026-09-05, hl=en). The clinic appears in the organic results, local pack or AI overview. [bsq2] | 1/1 |
| ✗ | Mentioned for: dental implants Nigeria Google first page for "dental implants Lagos" read in the browser on 2026-09-05 (method: browser SERP 2026-09-05, hl=en). The clinic does not appear in the organic results, local pack or AI overview. [bsq3] | 0/1 |
| ✓ | Mentioned for: emergency dentist Nigeria Google first page for "emergency dentist Lagos" read in the browser on 2026-09-05 (method: browser SERP 2026-09-05, hl=en). The clinic appears in the organic results, local pack or AI overview. [bsq4] | 1/1 |
| ✗ | Mentioned for: Nigeria dental clinic for expats Google first page for "Lagos dental clinic for expats" read in the browser on 2026-09-05 (method: browser SERP 2026-09-05, hl=en). The clinic does not appear in the organic results, local pack or AI overview. [bsq5] | 0/1 |
| ✓ | Structured data on website application/ld+json present on the homepage. [s1] | 1.5/1.5 |
| ◐ | Google indexing quality smile360ng.com appears 3 times (dental-clinic page, services, homepage) but only from position 7, behind Waze, Facebook, LinkedIn, two PatientRewardsHub pages and Instagram (web search 2026-09-07) [giq1] | 1/2 |
| ✓ | Dedicated service pages Separate page per treatment: /services/preventive-care, /services/oral-surgery, /services/orthodontics, /services/cosmetic-dentistry, /services/dental-repair, /services/emergency-care (internal link inventory of the served HTML, 2026-09-04). [s1] | 1.5/1.5 |
Licensing & Credentials
Whether the clinic publishes its operating licence and the dentists working there together with their professional licence numbers. A verified “not published” is recorded as a red flag; data we have not checked yet is shown as unverified and carries no penalty.
Clinic operating licence: not checked against public sources yet — unverified, no penalty
Dentists & professional licences
| Dentist | Specialization | Licence No. |
|---|---|---|
| Dr. Amy Traore Shumbusho [s2] [mdcn1] | Orthodontist (CEO) | not verified |
| Dr Sharma Manu [s2] [mdcn1] | — | not verified |
| Dr. Amaka Nwadiani-Umolu [s2] [mdcn1] | — | not verified |
| Dr. MOHD AHMED [s2] [mdcn1] | — | not verified |
Dentists are named; their licence numbers have not been checked against public sources yet — unverified, no penalty.
Red Flags
No red flags identified in the public sources we reviewed.
Data We Could Not Verify
- Medical Infrastructure: On-site X-ray
- Medical Infrastructure: CBCT (3D imaging)
- Medical Infrastructure: Works with international patients
- Communication & Service: Response speed
Unverified items score 0 points but are not treated as negative findings. If you can document any of them, please send a correction.
Contact Information
| Website | https://smile360ng.com/ |
|---|---|
| Phone | +234 818 136 0000 |
| https://facebook.com/share/14ceuByVEC8/ | |
| Google Maps | Map listing |
| Address | 40A Cameron Road, Ikoyi, Lagos, Nigeria |
Contact details are provided for identification only and may change; verify with the clinic directly.
Sources
| ID | Source | What it supports | Accessed |
|---|---|---|---|
| s1 | https://smile360ng.com/ | Services, English site, implants/orthodontics/surgery/emergency, structured data | 2026-09-24 |
| s2 | https://smile360ng.com/dentists | Dentist roster (company-wide, all locations) and CEO specialization | 2026-09-04 |
| s3 | https://smile360ng.com/contact-us | Sitemap (49 URLs) read: home, /services and its six service pages, /about-us, /contact-us and the treatment blog posts - no price figures anywhere; the cosmetic-dentistry guide mentions costs without a figure | 2026-09-24 |
| reg1 | https://backend.hfr.fmohconnect.gov.ng/api/facilities-hospitals-sea… | National Health Facility Registry search — no match for this trade name | 2026-09-04 |
| mdcn1 | https://portal.mdcn.gov.ng/confirm-doctor-status | MDCN public verification portal: folio-number-only, no by-name search (structural null for every named dentist below) | 2026-09-04 |
| sq1 | search:best dentist Lagos Nigeria clinic | AI/search visibility scout | 2026-09-04 |
| gmp1 | https://www.google.com/maps/place/Smile+360+Dental+Specialists/@6.4… | Live Google Maps place page: rating, review count, star histogram, review dates, owner replies, pin coordinates | 2026-09-05 |
| fbp1 | https://www.facebook.com/share/14ceuByVEC8/ | Clinic Facebook page read live in the browser: existence, identity, follower count, review count, most recent post | 2026-09-05 |
| bsq1 | search:best dentist Lagos | Browser SERP visibility check - best dentist Lagos | 2026-09-05 |
| bsq2 | search:English speaking dentist Lagos | Browser SERP visibility check - English speaking dentist Lagos | 2026-09-05 |
| bsq3 | search:dental implants Lagos | Browser SERP visibility check - dental implants Lagos | 2026-09-05 |
| bsq4 | search:emergency dentist Lagos | Browser SERP visibility check - emergency dentist Lagos | 2026-09-05 |
| bsq5 | search:Lagos dental clinic for expats | Browser SERP visibility check - Lagos dental clinic for expats | 2026-09-05 |
| giq1 | search:"Smile 360 Dental Specialists Lagos" Lagos | smile360ng.com appears 3 times (dental-clinic page, services, homepage) but only from position 7, behind Waze, Facebook, LinkedIn, two PatientRewardsHub pages and Instagram | 2026-09-07 |
| smile-360-dental-specialists-lagos-deepen | https://www.google.com/maps?cid=8712659152097059356&hl=en | Photo strip read 2026-09-24: reception desk with a lit "SMILE 360" wall sign and the smile360ng.com URL | 2026-09-24 |
| smile-360-dental-specialists-lagos-deepen-2 | https://smile360ng.com/services | Sitemap (49 URLs) read: home, /services and its six service pages, /about-us, /contact-us and the treatment blog posts - no price figures anywhere; the cosmetic-dentistry guide mentions costs without a figure | 2026-09-24 |
| smile-360-dental-specialists-lagos-deepen-3 | https://smile360ng.com/services/dental-repair | Sitemap (49 URLs) read: home, /services and its six service pages, /about-us, /contact-us and the treatment blog posts - no price figures anywhere; the cosmetic-dentistry guide mentions costs without a figure | 2026-09-24 |
| smile-360-dental-specialists-lagos-deepen-4 | https://smile360ng.com/services/oral-surgery | Sitemap (49 URLs) read: home, /services and its six service pages, /about-us, /contact-us and the treatment blog posts - no price figures anywhere; the cosmetic-dentistry guide mentions costs without a figure | 2026-09-24 |
| smile-360-dental-specialists-lagos-deepen-5 | https://smile360ng.com/services/preventive-care | Sitemap (49 URLs) read: home, /services and its six service pages, /about-us, /contact-us and the treatment blog posts - no price figures anywhere; the cosmetic-dentistry guide mentions costs without a figure | 2026-09-24 |
| smile-360-dental-specialists-lagos-deepen-6 | https://www.tripadvisor.com/TypeAheadJson?action=API&query=Smile%20… | TripAdvisor search for "Smile 360 Dental Specialists" (2026-09-24, re-checked 2026-09-25): the results are unrelated hotels and attractions, no dental clinic in Nigeria | 2026-09-24 |
| smile-360-dental-specialists-lagos-deepen-8 | https://smile360ng.com/services/orthodontics | Orthodontics page: "We offer a variety of orthodontic treatments tailored to meet the unique needs of children, teens, and adults", including "Early Intervention Orthodontics" | 2026-09-24 |
| smile-360-dental-specialists-lagos-deepen-7 | https://smile360ng.com/ | Clinic site pages read: no link to tripadvisor.com anywhere | 2026-09-24 |
| smile-360-dental-specialists-lagos-deepen-9 | https://smile360ng.com/contact-us | Contact Us page: "Reach out to us for appointments or any dental concerns... starts with a simple message"; no date/service-selection fields or booking-widget script in the page | 2026-09-24 |
| smile-360-dental-specialists-lagos-deepen-10 | https://smile360ng.com/contact-us | Contact Us page raw HTML searched for wa.me, api.whatsapp.com, whatsapp://, line.me: none found; only a phone hotline is listed | 2026-09-24 |
| smile-360-dental-specialists-lagos-deepen-11 | https://www.businesslist.com.ng/company/101647/smile-360-dental-centre | BusinessList Nigeria company page "Smile 360 Dental Centre", read 2026-10-02: verified listing, address 40A Cameron Road, Ikoyi, Lagos, phone +234 818 136 0000 (the clinic's), established 2000; no reviews yet, with its "Write a Review" control | 2026-10-02 |
| smile-360-dental-specialists-lagos-deepen-12 | https://www.google.com/maps?cid=8712659152097059356&hl=en | Google listing "Smile 360 Dental Specialists" (Dental clinic, Cosmetic dentist, Dental hygienist), read 2026-10-05 in two review orders (the five lowest-rated and the five newest): rated 4.9 from 2206 reviews (1★ 17 / 2★ 6 / 3★ 17 / 4★ 208 / 5★ 1958); 10 distinct reviews read, dated 2021-08-28 to 2026-10-05, 5 with an owner reply | 2026-10-05 |
Change History
| Date | Change |
|---|---|
| 2026-10-05 | Read the clinic's Google listing on 2026-10-05 (its lowest-rated and newest reviews with the star histogram): the owner replies to reviews. |
| 2026-10-02 | Other-platform presence checked 2026-10-02: listed on BusinessList Nigeria (verified business page at 40A Cameron Road, Ikoyi). |
| 2026-09-29 | Corrected 2026-09-29: clinic responds to reviews now unverified: only 3 reviews were checked for owner replies. |
| 2026-09-24 | Re-read on 2026-09-24: the shared company website (services, orthodontics, oral surgery, preventive care, dental repair, emergency care, cosmetic dentistry, about, contact pages, and its full sitemap) and the Lagos branch's Google listing. Recorded: genuine reception photo; no prices published for any service on the English-language site; pediatric orthodontic care documented; booking is by phone or message rather than a service-selection widget; no WhatsApp/LINE contact. Not found on TripAdvisor. Still unverified: X-ray/CBCT equipment and work with international patients (no equipment or foreign-patient wording found on the site). |
| 2026-09-07 | Display name disambiguated by city (chain branch); slug unchanged. |
| 2026-09-05 | Checked by hand in a browser: Google Maps place page read live for rating, review count, star histogram, review recency, owner replies, complaint and manipulation reading and pin coordinates; the clinic Facebook page opened for reputation.onFacebook; the five canonical visibility queries re-run as browser SERPs. |
| 2026-09-04 | Initial data collection for the Nigeria Dental Transparency & Trust Index: verified via smile360ng.com, the National Health Facility Registry, and the MDCN public verification portal. |
A question or a correction?
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